Minimize Facebook's Data Collection
Facebook is the most data-hungry platform. If you must use it, lock down these critical settings.
Actions
- 1 Settings → Privacy → Review 'Who can see your posts' and set to 'Friends'
- 2 In Privacy Checkup, review 'Who can find you'—disable search by email/phone
- 3 Go to Settings → Ads → Ad Preferences and turn off all personalization
- 4 Review Off-Facebook Activity and clear/disconnect it
- 5 In iOS Settings → Facebook → Tracking → disable
- 6 Consider deactivating or deleting your account if you don't actively use it
Context
Facebook has paid over $6 billion in fines for privacy violations. The platform tracks you across millions of third-party websites using Meta Pixel. It collects data on your browsing, purchases, and even offline activity through partnerships. Facebook even creates 'shadow profiles' for people who don't have accounts. The company prioritizes advertiser revenue over user privacy—they've admitted this in investor calls. If you use Facebook, you're not the customer; you're the product.
Limiting Facebook's data access and clearing Off-Facebook Activity reduces cross-site tracking correlation by approximately 80%.
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